The best superheroes have a sidekick. Just as Batman has Robin, so PR – the art of communicating your business to the world, has SEO – the craft of optimising your online presence so it’s attractive to search engines. Most businesses know they need PR and SEO but often aren’t sure which to focus on, how to integrate them, and whether it’s really worth the effort. Let us show you how this dynamic duo can help your business achieve success. Your business already has a PR treasure trove Whenever your business does something newsworthy, there’s a world out there that would like to hear about it. Of course ‘newsworthy’ has…